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Fortress Surgeon Digital Marketing, a specialist electronic advertising and marketing company, reveals an increased search engine optimization solution for cosmetic surgeons, focusing on on-line exposure, client involvement, and method development. In her previous role as VP of Biddable Media Daga focused on the marketing of wellness & wellness brands with all lifecycle phases: starting from scientific trial employment projects, through the pre-launch market-shaping, launch and marketing stage, finishing with license expiry and advertising and marketing sunsetting.
A 25-year expert in the healthcare marketing and advertising room, Tracey started her profession as a firm account person for an array of pharma brands and later spearheaded the advertising and marketing initiative to release a first-of-its kind site in the eyeglasses and eyecare space.
It was these early examinations that drove Underscore's focus on data driven programs and ROI dimension, a basic differentiation in the market. She believes Underscore is the model for how media and marketing agencies should, and will, develop in the future.
While at Underscore, she spent 3 years educating Online search engine Marketing at the WSE College in Krakow. One of her faves memories of working at Underscore was years earlier, when they figured out just how to map Nielsen information to Yahoo's target market base and confirm out ROI from electronic media to retail acquisition.